About
Supporting TCMs & Clients With Trusted Healthcare Solutions
Herb & Fashion
Founded in Singapore, Herb&Fashion Pte Ltd is a trusted innovator in Traditional Chinese Medicine (TCM) and modern health supplementation. With over 18 years of industry experience, we specialise in transforming time-honoured herbal wisdom into high-quality, market-ready health solutions.
As a fully integrated manufacturer, we provide end-to-end services — from formulation and R&D to GMP-compliant production and regulatory support — serving clinics, practitioners, and wellness brands across Southeast Asia.
Our Core Focus
At Herb&Fashion, we focus on developing and manufacturing:
Our expertise lies in converting traditional herbal concepts into modern delivery formats such as capsules, softgels, and customised dosage solutions that meet today’s consumer expectations and regulatory standards.
End-to-End Process
Herb & Fashion Pte Ltd is dedicated to improving general health and well being by combining Traditional Chinese medicine and modern food technology. We feature a full range of services including:
Our Facilities
Quality Assurance
Herb&Fashion maintains strict quality control across every stage of production. Our manufacturing facilities operate under internationally recognised standards to ensure product safety, consistency, and regulatory compliance.
Industry Recognition & Growth
Over the years, Herb&Fashion has received industry recognition, including the Singapore Gold Brand Award (“金字品牌奖”), reflecting our commitment to quality and brand excellence. Our continued expansion into nutraceuticals and wellness innovations demonstrates our dedication to staying relevant in an evolving health market.
Our Journey
Excellence of Herb & Fashion
Never stop to to provide value in products and services that empower people to lead healthier lives.
Diversify into the Aesthetic Beauty Market
The launch of the first cosmeceutical product – InnerMost Radiance.
GMP Certification
Exclusive pharmaceutical facility APD Pharmaceutical Manufacturing Pte Ltd has been conferred GMP certification.
Expansion of Local Market
Appointed as agent in Singapore for Shensong Yanxin Capsules from Yiling Pharmaceutical Co. Ltd.
CPM Manufacturing
Approval of APD Pharmaceutical Manufacturing Pte Ltd for the manufacture of Chinese Proprietary Medicine.
Local TCM Collaboration
Dr. Zhang appointed as exclusive medical consultant for renowned TCM establishment Chien Chi Tow Healthcare Pte Ltd.
Collaboration with Listed Company
Market development strategic partnership with Chinese listed company Conba Pharmaceutical Co. Ltd.
Appointment of Principal
Dr. Zhang was appointed as the first full-time principal for the Singapore Institute of Chinese Medicine Studies.
Exclusive Pharmaceutical Facility
Our own exclusive pharmaceutical facility for Chinese Proprietary Medicines (CPM) production has been established, APD Pharmaceutical Manufacturing Pte Ltd (CRN: 201218708H)
Market Expansion into Malaysia
Market research and expansion plan for Malaysia.
Government Support
Spring Singapore support for IT upgrading and website development.
Free Clinic in Indonesia
Launch of free TCM consultation services in Indonesia.
Business Visit
Market visit on the health supplement market in the United States.
Academic Address at an International Conference
Invited speaker at the International Conference in Epidemiology and Disease Prevention at Suntec Singapore.
Herb & Fashion Pte Ltd
The company converted into a private company to adapt to its corporate needs.
Company’s Founding
The founding of the partnership entity Herb&Fashion, mainly in the business of the import and sales of Chinese Medicine herbs.
Our Founder
Herb&Fashion was founded by Dr. Harry Zhang Qinghong and Ms. Grace Liang, combining deep medical expertise with strategic business leadership.
Dr. Harry Zhang
M.Med. in TCM Gastroenterology, trained under Great TCM Master Prof. Zhou Xuewen and holds a Ph.D. in Clinical Pharmacology integrating TCM and Western medicine. A former Principal of the Singapore Institute of Chinese Medical Studies, he dedicated his career to advancing TCM education, clinical practice, and international outreach. The formulations at Herb&Fashion are built upon his decades of clinical experience.
Ms. Grace Liang
Trained in Food & Nutrition and Management with an MBA from Shanghai Jiao Tong University, co-founded the company and led its strategic growth. Under her direction, Herb&Fashion established its in-house pharmaceutical manufacturing facility in 2012 and expanded into cosmetic manufacturing in 2017, strengthening its position as a fully integrated Singaporean health product manufacturer.
Our Commitment in 2025 and Beyond
As the wellness industry continues to evolve, Herb&Fashion remains committed to quality, innovation, and integrity. Every product is developed with strict quality assurance standards and deep respect for herbal science.
We believe the future of wellness lies in the seamless integration of tradition and technology — and we are dedicated to shaping that future across Asia and beyond.
Brands We Carry
Herb & Fashion
HF
Innermost Radiance
Five Ele
草本
Innermost Radiance
In-house Training